In July 2024, we were contacted by an Italian football intermediary agency, Niska SG, which entrusted us with finding American players to connect with professional European teams. Initially, they struggled to generate leads and had difficulty reaching the right audience. However, after launching Facebook Ads, everything changed.
Our initial goal was to reach at least 300 contacts in one month, but within just three weeks, we exceeded this target, reaching over 900 contacts. Now, they are consistently generating 30-40 high-quality leads per day, making the process so efficient that they even hired two sales representatives to handle the increasing volume of calls. Facebook Ads has completely transformed their lead generation strategy, turning what was once a challenge into a streamlined and scalable process.
Services
Facebook Ads
Category
Soccer Agency
Client
Niska SG
Facebook and Instagram Ads
Initially, we created highly engaging ad posts designed to capture the audience’s attention and convert visits into concrete leads. We launched targeted campaigns on Facebook and Instagram, focusing on the American market.
Compared to traditional advertising methods like print or radio, social media provides the advantage of precise access to data from billions of users. This allowed us to reach specific targets, such as American football players interested in the opportunity, with highly effective results. In just 30 days, we successfully generated over 900 leads.
Results
• 900+ leads in 30 days, now generating 30-40 leads daily, leading to the hiring of two sales reps.
25.8K Instagram followers gained through ads, boosting brand visibility.
Targeted Facebook & Instagram Ads outperformed traditional marketing, reaching American footballers with precision.
